What the Helvetica?

Is it possible to build an agency culture that values integrity while at the same time, aligns with your business values? Destyn Patera from Lensea, a film and videography agency in Pensacola, Florida, joins Michael Janda to explore this topic. Destyn shares his unique journey into filmmaking, his take on integrity-driven business practices, and how to balance creativity with business management. Learn more about scaling a business while keeping relationships and personal growth at the forefront, embracing the principles of small giants.

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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🤝 Connect with Lensea Film / Destyn Patera

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Lensea Film is video production company based in Pensacola, Fl. The team at Lensea is always leading with curiosity and intention. Layered between technical expertise and the unshakable drive to do better for our cohort, our community, and our clients.

With more than a decade of experience under his belt, Destyn founded Lensea in 2016. The intent? To foster a team and community of like-minded contemporaries in an effort to reach wider audiences. Together, they create award-winning work—enhanced by Destyn’s leadership and meticulous attention to detail throughout every project phase. His love for film is seconded only by the pursuit of adventure and travel, usually with a camera in hand.

Website: https://lenseafilm.com/

Instagram: https://www.instagram.com/lenseafilm

LinkedIn, Destyn Patera: https://www.linkedin.com/in/destyn-patera/

LinkedIn, Lensea Film: https://www.linkedin.com/company/lensea-film/

Video: https://vimeo.com/lensea

In this episode of 'What the Helvetica?', Mike Janda chats with Danny Allen-Page, an agency owner, former pro footballer, and Instagram influencer with 61,000 followers. They dive into Danny's incredible journey, from growing his new agency from nothing to $3.5 million in just five months, tackling the challenges of coaching and mentoring, and balancing his personal and professional life. They discuss the ins and outs of agency ownership, entrepreneurship, and the dangers of spreading yourself too thin. Danny talks about the importance of focus, prioritization, and overcoming imposter syndrome. He offers valuable insights on business strategy, differentiating his agency, making business pivots, and building his team. Danny also highlights the importance of client relationships and moving from creating social media content to building a sustainable business model. Tune in to hear about Danny's ups and downs, the lessons he's learned, and what keeps him motivated in the constantly changing world of digital marketing.

 

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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🤝 Connect with Danny Allen-Page

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Danny Allen-Page is passionate about helping businesses unlock their full potential online. As an ex-professional footballer turned high-ticket salesperson and now agency owner, he has helped generate over $150 million in sales for his clients through a mix of sales funnels, paid ads, and disruptive content creation.

Danny loves working with clients on a strictly performance basis – his agency gets paid based on the results they deliver. When the clients win, so does the agency. It's as simple as that.

Instagram: https://instagram.com/dannyallenpage

Music branding? If you haven't heard about this before... join Mike Janda in this exciting episode of What the Helvetica? as he sits down with the creative minds behind Drop Music Branding—Gabo, Dal, and Mau. Discover the fascinating world of audio branding, how it complements visual branding, and why it’s crucial for building a strong, memorable brand. Learn about the unique challenges and strategies involved in creating distinctive soundscapes for various industries. Plus, take part in a fun audio logo quiz to test your brand recall!

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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🤝 Connect with Mauro A. González, Dalmiro Lacaze, and Gabriel I. Agüero of Drop Music Branding

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Drop Music Branding is an audio branding boutique agency. They design unique brand's audio identities. Based in Buenos Aires, Argentina they have refined their creative process working for more than a decade with brand's all over the world.

CONTACT INFO:

Email: info@dropmusicbranding.com

Website: https://www.dropmusicbranding.com/

Instagram: https://instagram.com/dropmusicbranding

Join host Mike Janda in an insightful conversation with digital artist Christina McKay as they delve into the world of vehicle wraps, creative processes, and the evolving role of generative AI in art. Christina, the founder of Curvaceous Wraps, discusses her journey, the challenges she faces, and how she integrates AI for inspiration while emphasizing the irreplaceability of the human touch in her work. The episode offers a mix of personal anecdotes, professional insights, and thoughtful reflections on the future of digital art, including moments of vulnerability as Christina shares her personal motivations and the experiences that drive her passion.

 

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

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👋 Meet Christina McKay

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Christina McKay, known as Curves, is a trailblazer in the autobody industry, renowned for her artistic vision and attention to detail. Owning the successful Curvaceous Wraps, she has turned ordinary vehicles into extraordinary works of art, working with clients like Snoop Dogg, 50 Cent, and Cardi B, as well as YouTube influencers and professional athletes. Specializing in exotic cars, Christina's impressive portfolio includes Lamborghini, Ferrari, Bugatti to name a few. Her journey from illustrating portraits to mastering vehicle wraps showcases her tenacity and exceptional talent, making her a sought-after artist in a male-dominated field.

Instagram: https://www.instagram.com/curvaceous_wraps/

Facebook: https://www.facebook.com/curvaceouswraps

Tiktok: https://www.tiktok.com/@curvewraps

Youtube: https://www.youtube.com/curvewraps

Website: https://www.curvewraps.com

This episode features a heartfelt and enlightening conversation between Mike Janda and guest Jenna Gribble, a successful agency owner grappling with imposter syndrome amidst her achievements. Jenna shares her initial foray into graphic design, overcoming setbacks, and the constant pursuit of learning. Both speakers touch on the importance of vulnerability, avoiding comparison traps, and finding 'flecks of gold' in every experience. They explore how the creative industry preps individuals for critique and the timeless struggle with failure and success metrics, offering valuable perspectives for every creative entrepreneur.

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

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👋 Meet Jena Gribble

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Savvy, fresh, approachable, relatable and smart — Jena Gribble is the founder, owner and brand strategist of indie-fave branding and marketing studio Blush Cactus, where she brings almost 20 years of experience to her work helping companies around the U.S. and beyond create memorable marketing that actually works. A StoryBrand Certified guide, Jena guides her clients to stand out and inspire trust with authentic, consistent brand messaging through every customer interaction on every platform.

Website(s):    https://blushcactus.com

Facebook:  https://www.facebook.com/jenagribble

                     https://www.facebook.com/blushcactus

Instagram: https://www.instagram.com/jenagribble/

https://www.instagram.com/blush.cactus/

Pinterest:   https://nl.pinterest.com/blushcactusstudio/

LinkedIn: https://www.linkedin.com/in/jena-gribble-33738010/

                 https://www.linkedin.com/company/blush-cactus/

In this Episode 5 of 'What the Helvetica?' host Mike Janda and guest Lois McKenzie dive into the heart of what makes copywriting a critical aspect of marketing, even in an AI-driven age. The episode unpacks the value of authentic connection, human-driven content, and the art of storytelling in business. Mike and Lois explore how creative integrity and personal brand can't be replicated by AI, stressing the importance of the human element in the creative industry.

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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👋 Meet Lois McKenzie

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Lois is a creative copywriter and passionate storyteller, based in Costa Rica. With over a decade of experience writing advertising and sales copy for everyone from unicorn startups to bestselling authors. As the founder of Copy Club, a private member's lounge for thought leaders, Lois helps entrepreneurs and writers own their voice and lean into the utterly human potential of storytelling to create impactful marketing that builds communities, feels like art & sells like hot cakes.

While Lois spends much of her time supporting her clients in uncovering their boldest marketing messages, she's even more obsessed with the art of writing itself. She believes that the key to creating truly resonant marketing lies in embracing a creative, disciplined approach to the written word, and that being a skilled and persuasive writer is essential for long-term success in marketing today.

Lois's unique approach to copywriting is rooted in her love for storytelling, which she discovered at a young age surrounded by her mother's overflowing bookshelves. She understands that the way we connect with others' stories and express our own informs the quality and impact of the copy we create – for our businesses and our communities.

Through her sold-out creative copywriting course, Sweet Talk, her transformative women's writing retreat in Costa Rica, and her copywriting workshops, Lois empowers writers and entrepreneurs to put the art back in marketing, one story at a time.

https://weareupclub.com/copy-club

https://weareupclub.com/retreat

In this episode of 'What the Helvetica?', Mike Janda and Chris Thomas dive into Chris's journey of starting and scaling his agency. They chat about the growing pains of hiring the first employees and the ups and downs of growing a business. Chris shares the pros and cons of partnering and how he navigated through different challenges over the years. From early struggles and scaling mishaps to personal hurdles and a new outlook on growth and fulfillment, Chris's story highlights the resilience and adaptability needed in the creative business world.

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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🤝 Connect with Chris Thomas, Founder of YNDR

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If you broke Chris down, he would be ‍40% Creative, 40% Strategic, & 20% BBQ

Yonder practically exploded out of Chris in 2019. He leveraged 20+ years of marketing experience to build it.

But here's the kicker, Chris isn't your average marketing agency founder. He's a former Global Head of Product Development and marketing for a Fortune 100 powerhouse. He's been in your shoes, hiring agencies and expecting ROI. He knows the drill.

After leaving the corporate world, Chris noticed a gap. Many companies were still sticking to outdated marketing strategies, and it was time for a change. Why not give those companies the same approach the big boys use.

Put it this way, imagine if Don Draper of Mad Men & Tommy from movie Tommy Boy parents got together you would get Chris. Lots of fun, but unstoppable in a room casting a marketing vision, just give him the room and he will show ya.

Website: https://YNDR.com

LinkedIn (Main Content and Channel) https://www.linkedin.com/in/yndr

Instagram: https://www.instagram.com/Beardedcbass/

Podcast: https://www.yndr.com/chris

Creating and customizing your own workspace is key if you want to succeed in the creative industry. In this video, Michael Janda and Veronique Zayas share their tips on making workspaces that boost creativity and productivity. They talk about taking smart risks, being adaptable, and adding personal touches to your space. By sharing their experiences with overcoming financial hurdles and designing perfect workspaces, they offer great advice on handling challenges and achieving success. They also cover topics like growing your business, communicating effectively, working remotely, enhancing customer experiences, and the importance of human connection. Tune in as we explore how community, collaboration, and building a talented team can create an inspiring creative workspace.

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

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👋 Meet Veronique Zayas

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Veronique founded HatchMark Studio in 2015 out of the need to scale up or scale back. Since then, she’s been dead-set on building the agency she wants to work at and cultivating a team that’s driven to create and collaborate to support that vision.

Although she started HatchMark as a brand designer, her focus has shifted to leading client strategy and positioning, new business development, and internal growth.

She’s passionate about helping organizations excel, and leaning in to support their growth - whether it’s a startup struggling to differentiate their brand in a crowded industry, or a 100+ year business making the shift to the digital marketing world. Best business advice? People work with people they know, like, and trust. And she’s lucky to be able to do that every day.

Website: https://www.hatchmarkstudio.com/

Instagram: https://www.instagram.com/hatchmarkstudio/

Facebook: https://www.facebook.com/hatchmarkstudio

LinkedIn: https://www.linkedin.com/in/veronique-zayas/

Podcast: https://open.spotify.com/show/6P3gIgDxKkKdVcVyrAY9B3?si=dd6dff79db5b46d2