What the Helvetica?

What does it take to level up your creative career and land high-value clients while maintaining balance in your personal life? In this episode, Mike Janda sits down with creative entrepreneur and educator Kady Sandel to uncover exactly that. They dive deep into personal branding, transitioning from low to high-value projects, breaking free from the feast-and-famine cycle, and the game-changing power of networking. Plus, Kady opens up about her inspiring journey from Serbia to the U.S., sharing her strategies for finding clients and successfully balancing business with family life. You won’t want to miss this episode packed with actionable insights!

 

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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👋 Connect with Kady Sandel

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Kady Sandel is a business coach for designers and the CEO of her own design agency in Austin, Texas. She is the host of The Profitable Graphic Designer podcast, which has helped over 20,000 designers grow their businesses. She is also the creator of the popular 12-week program The Profitable Designer, and The Creative CEO Accelerator.

Kady went from $65 logos to charging $10k+ per project, all by applying the business-building strategies she teaches at Aventive Academy. Kady is also an author with a bestselling book in the Logo & Branding category, titled BrandFix - Brand Strategy for Busy Entrepreneurs.

Website: https://aventiveacademy.com/

Instagram: https://www.instagram.com/aventiveacademy/

The Wealthy Client Blueprint: https://aventiveacademy.com/wealthy-client/ - use WTH coupon code to get it for free!

Podcast: https://aventiveacademy.com/podcast/

Curious about the life behind the persona of G'Day Frank? Join Michael Janda on this episode of What the Helvetica as he interviews the creative genius Reagan Mackrill. They dive deep into the art of personal branding, the hurdles of social media algorithms, and the balancing act of family life with content creation. Discover the highs and lows of Reagan’s journey and get an insider’s perspective on making it big in the digital world. This is one conversation you won’t want to miss!

 

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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👋 Connect with G’day Frank (Reagan Mackrill)

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Reagan 'Frank' Mackrill is the Aussie branding guy with the beard and hot pink fingernails from Sydney, Australia. He works with brands around the world to develop and manage their strategy, identity and market presence with his business, G'day Frank. He’s also a husband, father of 2 kids, Star Wars fanboy and podcaster.

Website: https://www.gdayfrank.com

Instagram: https://www.instagram.com/gdayfrank

YouTube: https://www.youtube.com/@gdayfrank

Podcast: Doctor Branding (Spotify, Apple Podcasts, Substack & YouTube) 

Ever wondered what it takes to build a successful design agency from the ground up? Join host Michael Janda as he sits down with Dan Janssen of Lincoln Design Co. for an insightful conversation about the highs, lows, and everything in between. Discover how Dan navigates the creative process, develops standout brands, and scales his agency while tackling the challenges of the industry. Whether you're an aspiring designer or a seasoned pro, this episode is packed with inspiration and practical advice. Don’t miss it!

 

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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👋 Connect with Dan Janssen

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Dan Janssen: Chief Creative Office at Lincoln Design co. Agency owner for 20+ years, designer, action sports enthusiasts. I got my start in the skateboard industry in San Diego and started my first agency in 2005. Fast forward almost 20 years and Lincoln Design Co is up and running in the Pacific Northwest, service clients in the outdoor, action and entertainment industries.

Website: https://www.lincolndesignco.com/

Instagram: https://www.instagram.com/lincolndesignco/

YouTube: https://www.youtube.com/c/LincolnDesignCo

Vimeo: https://vimeo.com/lincolnproduction

Instagram: https://www.instagram.com/danlincolnco/

Renowned fine artist and muralist Daniela de Castro joins host Michael Janda to share her inspiring creative journey from Venezuela to the U.S. She delves into her distinctive artistic process, emphasizing the recurring theme of hands in her work. Known for her large-scale murals and intricate hand paintings, Daniela also provides valuable insights into building a thriving art business, fostering community, and unveiling upcoming projects that explore the cutting edge of 3D installations.

 

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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👋 Connect with Daniela de Castro

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Website: https://danieladecastro.com

Instagram: https://instagram.com/danieladecastro_studio

You may have dreamt of becoming a digital nomad, but what is it really like? Let's explore the ins and outs of digital nomad life in this episode of ‘What the Helvetica?’ with Michael Janda and Elisabeth Mayr. They discuss Elisabeth's journey as a freelance UX designer, educator, and podcast host. Discover her experiences traveling the world as a designer, starting a co-living space in Sri Lanka, and balancing work-life while freelancing from anywhere. They also touch on sensitive topics like diversity in the workplace, being an influencer, world issues, dealing with haters, and gaining a global perspective. #digitalnomad #creativelifestyle #digitalcreators

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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🤝 Connect with Lensea Film / Destyn Patera

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Elisabeth Mayr is a freelance UX Designer and Digital Nomad with the mission to help fellow freelancers create a work life that works for them.

Instagram: https://instagram.com/elisabethmayr

Linkedin: https://www.linkedin.com/in/mayrelisabeth/

Freelance Blueprint website: https://freelance-blueprint.com

Client facing website: https://elisabethmayr.co.uk

Podcast: https://podcasters.spotify.com/pod/show/freelance-blueprint/episodes/The-Freelance-Blueprint---Welcome-to-the-Podcast-e29bt72/a-aac0bul

Is it possible to build an agency culture that values integrity while at the same time, aligns with your business values? Destyn Patera from Lensea, a film and videography agency in Pensacola, Florida, joins Michael Janda to explore this topic. Destyn shares his unique journey into filmmaking, his take on integrity-driven business practices, and how to balance creativity with business management. Learn more about scaling a business while keeping relationships and personal growth at the forefront, embracing the principles of small giants.

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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🤝 Connect with Lensea Film / Destyn Patera

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Lensea Film is video production company based in Pensacola, Fl. The team at Lensea is always leading with curiosity and intention. Layered between technical expertise and the unshakable drive to do better for our cohort, our community, and our clients.

With more than a decade of experience under his belt, Destyn founded Lensea in 2016. The intent? To foster a team and community of like-minded contemporaries in an effort to reach wider audiences. Together, they create award-winning work—enhanced by Destyn’s leadership and meticulous attention to detail throughout every project phase. His love for film is seconded only by the pursuit of adventure and travel, usually with a camera in hand.

Website: https://lenseafilm.com/

Instagram: https://www.instagram.com/lenseafilm

LinkedIn, Destyn Patera: https://www.linkedin.com/in/destyn-patera/

LinkedIn, Lensea Film: https://www.linkedin.com/company/lensea-film/

Video: https://vimeo.com/lensea

In this episode of 'What the Helvetica?', Mike Janda chats with Danny Allen-Page, an agency owner, former pro footballer, and Instagram influencer with 61,000 followers. They dive into Danny's incredible journey, from growing his new agency from nothing to $3.5 million in just five months, tackling the challenges of coaching and mentoring, and balancing his personal and professional life. They discuss the ins and outs of agency ownership, entrepreneurship, and the dangers of spreading yourself too thin. Danny talks about the importance of focus, prioritization, and overcoming imposter syndrome. He offers valuable insights on business strategy, differentiating his agency, making business pivots, and building his team. Danny also highlights the importance of client relationships and moving from creating social media content to building a sustainable business model. Tune in to hear about Danny's ups and downs, the lessons he's learned, and what keeps him motivated in the constantly changing world of digital marketing.

 

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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🤝 Connect with Danny Allen-Page

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Danny Allen-Page is passionate about helping businesses unlock their full potential online. As an ex-professional footballer turned high-ticket salesperson and now agency owner, he has helped generate over $150 million in sales for his clients through a mix of sales funnels, paid ads, and disruptive content creation.

Danny loves working with clients on a strictly performance basis – his agency gets paid based on the results they deliver. When the clients win, so does the agency. It's as simple as that.

Instagram: https://instagram.com/dannyallenpage

Music branding? If you haven't heard about this before... join Mike Janda in this exciting episode of What the Helvetica? as he sits down with the creative minds behind Drop Music Branding—Gabo, Dal, and Mau. Discover the fascinating world of audio branding, how it complements visual branding, and why it’s crucial for building a strong, memorable brand. Learn about the unique challenges and strategies involved in creating distinctive soundscapes for various industries. Plus, take part in a fun audio logo quiz to test your brand recall!

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

 

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

 

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🤝 Connect with Mauro A. González, Dalmiro Lacaze, and Gabriel I. Agüero of Drop Music Branding

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Drop Music Branding is an audio branding boutique agency. They design unique brand's audio identities. Based in Buenos Aires, Argentina they have refined their creative process working for more than a decade with brand's all over the world.

CONTACT INFO:

Email: info@dropmusicbranding.com

Website: https://www.dropmusicbranding.com/

Instagram: https://instagram.com/dropmusicbranding